Thursday, July 30, 2009

GI JOE Arrives in Playstation Home

Paramount Pictures International is today launching its latest summer blockbuster, G.I. JOE: THE RISE OF COBRA, in PS3 Home and once again PPC Interactive is at the helm.

Starting today, PlayStation Home residents will be able to download four G.I. JOE costumes for free, exclusively from Threads Store. Available for a limited time only, Home residents will be able to download the iconic costumes worn by stars Channing Tatum (Duke) and Sienna Miller (The Baroness), or become rival G.I. JOE or COBRA ninjas, Snake Eyes or Storm Shadow.

From tomorrow, visitors to Home Theatre will get to see an exclusive video welcome from stars Sienna Miller and Rachel Nichols, as well as a trailer introduction from director Stephen Sommers. For two weeks, residents will also be able to watch a number of clips, trailers and featurettes from the new movie during a G.I JOE cinema takeover.

For those who fancy becoming a G.I. JOE themselves, visit Home Theatre and walk up to one of the ‘JOIN G.I. JOE’ posters and follow the link to play a training game to see if you have what it takes. Successful recruits will also win a couple of pieces of exclusive merchandise along the way. Simply use your analogue stick to set your target and press ‘X’ to shoot and the DOWN ARROW to re-load your gun. Don’t forget to redeem your voucher codes in the PlayStation Store.

Read the full announcement here on the Playstation blog.

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Anonymous Anonymous said...

Please bring these great movies, many of them directed in the US with American actors (Watchmen, GI Joe, Transformers, Star Trek, etc) to the US version of Home. Currently only the EU version of Home gets this content, and many US Home users don't have accounts in EU Home or visit there frequently as we have our own region with our own specific content. It would greatly enhance the experience in US Home if we could get these events and promotional items. Why are these only being promoted in EU Home? Please work out something with Sony!

July 30, 2009 at 5:40 PM

Blogger Marc Berry said...

Thanks for your comments. Home US and Home EU are run by completely separate business teams and whilst we would love to see our content available in the US as well, our hands are currently tied as this is a decision that lies with Playstation US.

Hopefully we will be able to work with the US on future projects so you guys can get some of this great content too.

July 31, 2009 at 2:10 AM


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